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Enjoy the blog section that covers performance marketing articles, tips and tactics and they are for free to educate newbie’s, web masters, online business owners and seasoned professionals!

Tell us what's in your mind. We will get you there!

Tell us what's in your mind. We will get you there!

We are a passionate Digital performance marketing team operational since 2005. We have 17 years of experience in SEM, SEO, Analytics, Paid Campaigns, Email Marketing, and Social Media Marketing.

We perform UBA (User Behavior Analysis), UI/UX, Market research, Competitor analysis, and Website Audits to align with the business goals. In addition, we have extensive experience in B2B and B2B strategic planning.

We've worked for large e-commerce websites, Fortune 500, and 100 plus SMEs that include Real Estate, Hospitality, Edu, and Manufacturing, to name a few. Handled Million dollar advertising budget, which marks the best to deliver the best CRO (Conversion rate optimization).

We believe every penny our clients invests is vital. Therefore, we spend wisely to meet the industry's best RPV (Revenue per visit).

We have the expertise in industry best and major platforms and tools: Google Analytics, Google Search Console, Google Design Studio, SEMrush, Ahref, Word Tracker, Keyword Spy, Hot Jar, MailChimp, etc.

We do end-to-end marketing, from understanding the services/products marketing by conducting Market research, competitor analysis, keyword analysis, website performance gap analysis, fixing website user's experience, and search engine crawl issues for both Desktop and Mobile.

We are recognized for increasing organic traffic by 15x with a CRO of 4.8%, which is above the industry standard. As well for paid marketing with a CRO of 5.2%. We've listed competitive keywords in the top 10 positions in major search engines like Google and Bing. We create a checklist and KPI's build strategy based on the Digital Marking best practices by following Google guidelines, algorithms, and industry standards.

Being a technology leader, we understand how important the role of the tech is, in succeeding in client businesses with the help of exemplary digital marketing practices. Thus we bring the right User experience, speed, and interface.

Tell us what's in your mind. We will get you there!

Saturday, October 04, 2008

Writing Good Title Tag for SEO

One the most important tag in on-page optimization is the title tag, its an HTML tag that can been seen in view source of a web page. Good title tag can bring in more traffic through keyword search listings and users clicks. Title tag is very much important in SEO because it speaks all about the web page to the search engine spiders and users and title tag should be unique through out the web page

Title tag in Search engine listings:




Title tag in browser:




Title tag in Source:



Title tag has lots of importance in search engine algorithms and below points can be followed for effective titles

(1) Good title tag should be added with well-researched and optimized keywords
(2) Title should describe page content
(3) Title tag can have 3 to 4 keyword phrases
(4) All page should have unique title, else the page will look duplicate in search engine eyes
(5) Titles should be written for searchers and your visitors
(6) Don't add HTML or java scripts to Titles
(7) No Keyword stuffing in Titles

Below are some examples

X Y Z Company - SEO Company UK - Average practice

X Y Z Company SEO Company UK - Average practice

X Y Z Company: SEO Company UK - Average practice

SEO Company UK - X Y Z Company - Better practice

SEO Company UK, SEO Company, SEO UK, SEO Company in UK - X Y Z Company - Bad practice (Keyword stuffing)

SEO Company UK, SEO Consultant, Search Engine Optimisation UK - X Y Z Company, UK - Good practice

This is all about title tag, have title catchy, short and keyword based.